#Cuoriconnessi is an initiative to raise awareness on the issues of bullying and cyberbullying , born in 2016 from the collaboration between Unieuro and the State Police, a virtuous model of cooperation between public and private.  

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#Cuoriconnessi is aimed at Italian secondary schools of 1st and 2nd grade involving students, teachers and parents.  

  To date, the initiative has met over 30,000 students in theaters and in 2020 the first book was distributed free of charge in 200,000 paper copies sold out in a week, as well as being downloaded in over 70,000 digital copies.  

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In these five years, #Cuoriconnessi has reached the theaters of the main Italian cities. Many professors had requested to be able to have their classes attend the stages but this had not been possible until now. Hence the need to broaden the scope of the initiative with the aim of taking it "everywhere".

Everywhere means that #Cuoriconnessi must reach all schools in Italy.